With Greenberg’s help, Hard Rock International and two partners closed on the joint-venture deal on March 31—a venture that local officials are hoping will lead to an economic rebirth in the region and give other investors a reason to return to Atlantic City.

“This is the first significant investment in Atlantic City by a new casino operator and it has provided Atlantic City with a boost that I don’t believe it has had before,” said Greenberg Traurig shareholder Lorne Cantor, who as co-chairman of the firm’s gaming and Miami corporate and securities practices led the team representing Hard Rock in the deal. “It’s a big boost for the region and it’s a great sign that hard rock has confidence in the market. They also believe that they are bringing a new and exciting concept to Atlantic City and they will be able to excite the market.”

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